Mark Cuban, owner of the NBA’s Dallas Mavericks, notes that only one reporter came by before yesterday’s game to ask questions, an astonishingly low number.
I recognize that this is partially a function of the fact that we are in the 8th slot rather than in 1st place. I also recognize that if I resigned Dennis Rodman or brought in Terrel Owens for a 10 day, or did or said something controversial that would change over night.
The Morning News and all the local papers and online and offline media are still covering the Mavs. We still get the ink, but the real question is what would happen if our local papers shut down and went online only ? How would we reach the casual fan that wont invest time to go to the online sports section or the Mavs website ?
Its a possibility I have to figure out how to deal with today.
That he’s thinking about such things is an indication that he’s not only a smart businessman but one who made his billions in media.
As someone with decidedly less money in the bank, however, I’d note an alternate solution: Get the Mavs back into 1st place? Admittedly, that’s more difficult.
