Salon has never been my favorite of the online journals but was once worth a regular skim to find an article or two. When they went from ad based to a mostly subscriber format, that became less true it was still worth checking out from time to time. Now, they have apparently come out with a new business model: you have to watch a 20-second movie to get to even so much as the table of contents. Bye bye, Salon.
BAD BUSINESS MODEL
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10 responses to “BAD BUSINESS MODEL”
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KHR
About 10 years ago tacked a quote up on the wall at my office. It said “The key to success in the future will NOT be finding information. The key to success in the future will be learning what information to ignore.”
If you doubt the speaker had his act together a decade ago, think google.
My point is that we have bazillions of data streams available to us. Why on earth would people pick the one that annoys them?
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khr,
Not to mention that the vast majority of Internet users are still on dial-up. Downloading a 20-second movie clip can take forever. Plus, the movie presumably comes with sound, which you’ll have to endure or go through the trouble of shutting off the speakers. Me, I’ll just read one of the other dozens of sources that don’t make me go through all that.
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James,
I never go to Salon unless I am following a link, so I don’t know how this normally works… But I just followed your link above and saw the ad trying to get me to watch the movie. I then lopped the other stuff off the URL and just went to http://www.salon.com.
From there I can pull up any article I want.
How did you get tossed to the ad?
It *looks* like I get my “day pass” by simply looking at the ad and not the movie. If that is so, their security matches the rest of their content.
P
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Yeah I guess Clinton really told the truth! (some people will believe anything)
Anyway James you can get past the movie. Apparently your cookie is set when you go to the ad page. You never have to watch the movie. (deep link test.)
