“Blogging Research Wordle” by Kristina B is licensed under CC BY-NC-ND 2.0

OTB Designs Over the Years

Ch-ch-ch-ch-changes, turn and face the strange

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As most readers have likely noticed by now, we launched a rather substantial redesign of the site yesterday morning. There are minor tweaks, particularly to the Mobile version, to come in the next few days as I continue to work with Zohair and the rest of his WordPress team, but I expect it to remain mostly the same for some time to come.

I thought it would be interesting to showcase the site’s visual evolution. (For a more comprehensive look at how the site has changed over 23 years and change, see my OTB at 20 post.)

Here’s what we looked like in April 2003, a mere three months into the site’s existence and right after moving to its own domain from Google’s BlogSpot service:

Screenshot of the 'Outside the Beltway' blog homepage from April 14, 2003, featuring a caption contest winners announcement and a playful photo of two men, one in military attire and the other leaning in for a kiss.

The first professional (i.e., not-by-me) design launched in January 2008. Here’s the earliest Wayback Machine capture of that look:

Screenshot of a blog post titled 'Curing McCain Derangement Syndrome' discussing political opinions about John McCain and the implications within conservative circles.

The logo and site colors, minus the taupe that finally disappeared with yesterday’s update, have remained the same ever since.

In May 2010, we made the biggest change, arguably to this date, in moving from a simple reverse-chronological blog format into a magazine-style site. Here’s the earliest capture:

Screenshot of the 'Outside the Beltway' blog featuring an article about a Republican Congressman supporting Egyptian President Mubarak amidst political turmoil.

The February 2018 design that persisted until yesterday was reflected more on the backend—and being radically more mobile-friendly. By the January 2019 capture, we’d also dropped advertising:

Image of the U.S. Capitol building at night with the word 'SHUTDOWN' projected onto the backdrop, indicating a government shutdown context.

And, finally, the last capture of the current site before my announcement post yesterday morning:

Screenshot of the 'Outside the Beltway' website homepage featuring recent articles and images related to politics, national security, and entertainment.

3 responses to “OTB Designs Over the Years”

  1. What a fun look back! Thank you again for creating and maintaining this little corner of sanity and exchange on the internet.

    Have a wonderful 4th!

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    1. I echo your sentiments!

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  2. Wow, I forgot about the “Caption of the Day”. There were a lot more hardcore Republicans/Libertarians on the site back in the day and if I recall correctly there was often a more or less good natured back and forth between them and the more left participants in that feature.

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